Congratulations to Our 2025 Unsung H.E.R.O Award Winner – Jenny Seidman, The Associated

This award recognizes a staff person who supports their organization with Heart, Excellence, Reliability and Optimism. The winner of the Unsung HERO award demonstrates their commitment to their work to build relationships and ensure the essential success of their organization. Regardless of tenure, this award honors an employee who is the backbone of your organization, who goes above and beyond their job role to care about the overall functioning of the organization and the people that surround them.

Click here to view previous winners of the Unsung H.E.R.O. Award.

Jenny Seidman, Event Manager – The Associated

Jenny Seidman is the heart and soul of The Associated, dedicating her career to ensuring every event and interaction embodies the organization’s mission. As Event Manager, she is the driving force behind seamless, impactful events, juggling endless details with grace and positivity. Known for her deep commitment, Jenny works tirelessly behind the scenes, always stepping up to support her team. Her warmth, enthusiasm, and ability to connect make her a natural leader and brand ambassador. Vendors, colleagues, and community members trust and admire her, going the extra mile simply because of Jenny. Despite managing double the events in recent years, she never complains—she just gets it done. Whether offering a smile, a hug, or problem-solving on the fly, Jenny is the glue that holds it all together. She truly embodies the spirit of an UNSUNG Hero.